Business Dashboard

Real-time performance across all channels

Last updated: Jan 16, 2024 · 14:32 UTC

Total Revenue (30d)

₹28.5L

↑ 12.3% from last period

Orders Shipped

2,847

Avg value: ₹10,022

Ad Spend ROI

3.2x

₹85.4L total spend

On-Time Delivery

94.2%

2,680 delivered on time

Revenue by Marketplace (Last 7 Days)

Marketplace Share

Ad Spend by Platform

Delivery Status

Top 5 Products

Wireless Bluetooth Headphones

SKU: WBH-001-BLK

₹2.12L

145 units

Yoga Mat Premium 6mm

SKU: YMP-6MM-BLU

₹2.27L

289 units

Smart Watch Pro

SKU: SWP-2024-SLV

₹3.24L

67 units

Organic Green Tea 100g

SKU: OGT-100-GRN

₹1.54L

523 units

Laptop Stand Adjustable

SKU: LSA-ALU-GRY

₹1.40L

112 units

Amazon

₹8.2L

156 orders

Flipkart

₹7.4L

142 orders

Myntra

₹6.1L

89 orders

Nykaa

₹3.2L

67 orders

Meesho

₹3.6L

58 orders

Marketplace Performance

Settlement Status

Amazon

Settled Jan 15

Processed

Flipkart

Settled Jan 15

Processed

Myntra

Settling Jan 16

Pending

Nykaa

Settled Jan 14

Processed

Sales by Category

Sales by Fulfillment Channel

Sales by State Distribution

Google Ads

₹24.5L

ROAS: 3.8x

Facebook/Instagram

₹18.2L

ROAS: 2.9x

YouTube

₹15.8L

ROAS: 3.4x

LinkedIn + Other

₹26.9L

ROAS: 2.4x

Ad Spend by Platform

ROAS Comparison

Campaign Performance

Google - YouTube Brand Awareness

3.4M impressions · 2.3M views

₹3.4L

CPV: ₹0.019

Facebook - Product Launch

4.5M impressions · 567K conversions

₹8.2L

CPA: ₹145

Google Shopping

5.6M impressions · 78K conversions

₹12.1L

ROAS: 4.2x

Total Shipments

2,847

All time

Avg Delivery Time

2.3

Days

Return Rate

2.8%

Below industry avg

Total Shipping Cost

₹22.2L

Avg: ₹780/order

Shipments by Partner

Delivery Status

Logistics Partner Performance

EKart

964 shipments delivered

96.8%

On-time rate

BlueDart

856 shipments delivered

92.1%

On-time rate

Shiprocket (Multi-courier)

1,027 shipments delivered

94.2%

On-time rate

Sales (Marketplaces) View Details →

₹28.5L

5 active channels

Ad Spend View Details →

₹85.4L

ROI: 3.2x

Marketing (ROAS) View Details →

3.1 avg

Highest: Google Ads (3.8x)

Shipping (Logistics) View Details →

94.2%

2,847 total shipments

Cross-Faceted Correlation: Sales vs. Spend (₹L)

Go to Marketplace Sales →      Go to Ad Spend →

Cross-Faceted Coverage: Spend, Sales & Shipping Performance

Go to Logistics & Shipping →

Correlation: Marketing Efficiency (ROAS) vs. Logistics (On-Time %)

Go to Marketing & Ads →      Go to Logistics →

Correlation: Orders Shipped vs. Marketplace Share (%)

Go to Marketplaces →
Sensyze Intelligence 💬
Hello! I am Sensyze Intelligence, your e-commerce AI assistant. Ask me anything about your marketplaces, ROAS, logistics, or ad spend performance!

E-Commerce Analytics and Marketplace Operations Dashboard

This interactive demonstration showcases the analytics capabilities of the Sensyze DataFlow platform. It represents a typical multi-channel business dashboard for e-commerce founders and operations teams, combining data from various retail marketplaces, advertising platforms, and logistics networks. Sensyze allows companies to consolidate their disjointed transaction, marketing, and shipment records into a single, high-performance database. Rather than relying on rigid, pre-built integrations, Sensyze visual ETL workflows fetch, clean, and synchronize data from Amazon, Flipkart, Myntra, Nykaa, Meesho, and Shopify natively.

Consolidating Multi-Channel E-Commerce Data